Your hands can’t hit what your eyes can’t see. That’s one of the many quotes Muhammad Ali (1942-2016) delivered to the world. And like this one, many can be considered …
Getting Knocked Down is Part of Being in Business Read More »
Regardless of your level in the organization, you make decisions daily at work. You make decisions for your own tasks within your own sphere of responsibility. You make decisions based …
The press meeting of Maria Sharapova is a textbook case of how to deal with a crisis. And many businesses can learn from her how to communicate in a crisis. …
You want to create and curate content that your audience wants to read and view. After all, that’s the content that is going to be shared, that is going to …
How to Determine The Content Your Audience Wants Most Read More »
When it comes to leadership, there are two distinct styles. The first is relationship-oriented leadership. This focuses on personnel development, relationship building, and creating a positive work environment. The idea …
For years, students have been using mind maps as a tool for help in research. Due to its use of visual elements, mind mapping provides a graphic way to look …
Content marketing strategy is definitely integral to any company that is involved in digital marketing. There’s no sense in ranking high on search engines or owning a corner of web …
How Much Content You Need to Produce without Harming Brand Image Read More »
Companies are dying younger. This alarming fact can be found in the latest Harvard Business Review (January February 2016). HBR did research on the longevity of ± 30,000 public firms. …
Deal with the Complexity of the Business Environment or Die Read More »
In the modern era of social media proliferation, online advertising, and increasingly competitive and global markets for businesses, the role of marketing (and marketing professionals) in helping to understand the …
Every businessman needs capable employees that can ensure the growth and prosperity of the company. Not all hires will work out, but you need to keep the number of wrong …
The Importance of Employee Selection for Business Success Read More »
